Complexion Collection
Package & Press Kit Design for light-reflecting products, designed to give skin a radiant, high-impact glow
Well known for their commitment to high-quality products, Sigma Beauty launched a new line of complexion products. The collection features a range of color-correctors, setting powders, bronzers, blushes, and highlighters, all formulated with clean ingredients that add dimension to any look.
I designed the luxe packaging for the new collection. The pressed products are stored in travel-friendly compacts, featuring an array of nude-tone colors to differentiate each product type. All containers include a metallic finish with a matching exterior box.
To promote the new collection, I created the press kit packaging that was sent to 300 beauty and lifestyle influencers. In order to accommodate the large assortment of products, I designed a drawer-style package to fit each individual product within the collection. The box includes a metallic finish to match the product containers.
The press kit created a lot of positive buzz. The box was featured on a TikTok video by beauty influencer, Mikayla Noguiera, with over 12 million followers.